Along with developing the brand (including a new name and corporate identity) for established children's clothing brand Cut4Cloth, Absolute were also asked to design a dynamic website.
The focus was to drive online sales and build more than an online shop, to create a forum for people to understand the ethics of clothing in a fun and informative way (and definitely not preaching!).
Absolute we're tasked to develop a user friendly site which really projected the new brand. Simple design touches and a well developed tone of voice have helped to bring this site to life. |